Fortis Bangalore urges new riders to #pledgetoridesafely ahead of World Head Injury Awareness Day [ 20 March 2021 ] in Namma BENGALURU
Helmets were distributed to 55 new riders and a certificate of pledge were given for "taking the pledge to ride safely"
Bengaluru, March 19, 2021: Ahead of World Head Injury Awareness Day, Fortis Hospitals, Bangalore took an initiative in association with Gaadilicence.com to urge new riders to take a pledge to ride safely. As part of the initiative, a media/press conference was conducted at the Bangalore Press Club with Mr. M. Narayan, DCP – Traffic (East), Dr. Manish Mattoo, Zonal Director, Fortis Hospitals, Bengaluru, Dr. Satish S, Additional Director – Neuro Surgery, Fortis Bannerghatta Road and Sagar Jalihalmath, Co-Founder at GaadiLicence as panelists.
This is the fourth year where Fortis Hospitals is educating riders on the importance of wearing helmets by distributing free helmets to the non-helmet wearers. Around 55 candidates who received their driving license on Thursday were provided helmets along with a pledge certificate to #pledgetoridesafely. The awareness drive was conducted in association with GaadiLicense.com, a driving school aggregator. The sole aim of the initiative is to create awareness on importance of wearing helmets and ride safely for themselves as well as for the pillion riders.
According to World Health Organisation, 1.25 million people lose their life to road traffic crashes every year. WHO also states that In Karnataka there is about 42 million registered vehicles, of which 71% are motorized two-wheelers. The state capital, Bangalore, has 2 million registered vehicles, 75% of which are two-wheelers. Injuries to the head and neck are the main cause of death according to the survey.
Fortis Hospitals, Bengaluru, on the occasion of World Head Injury day, 20th March, took an initiative to promote use of helmets while riding. In association with Bangalore Traffic Police, three days drive started on March 19 and will end on March 21;conducted on various signals of Jayanagar 4th block, Cunningham Road, Nayandahalli, JP Nagar, Gopalan Mall, Inner Ring Road, Outer Ring Road and Rajajinagar. Traffic police at the signals gave away the helmets along with the pink slips to the people who were seen without wearing a helmet.
The aim of the initiative is to raise awareness on the importance of using helmets while riding to ensure minimal damage in case of accidents.
Dr Satish. S, Additional Director – Neuro Surgery said, “India is known to have the highest rate of head injuries in the world. According to the latest data from National Crime Records Bureau, Karnataka tops the list of road accident deaths caused due to over speeding. Road accidents causing head injuries have been an area of major concern. 1 out of every 6 patients die due to head injuries. A majority of deaths or severe injuries following these accidents can be avoided if the riders wear helmets. It is extremely important to spread awareness around this and to encourage people to use helmets in order to avoid head injuries and protect themselves.”
Dr. Manish Mattoo, Zonal Director, Fortis Hospitals, Bengaluru said, “At Fortis Hospitals, we have been spreading the message of road safety through our initiative for the last four years now. Through this initiative, we want to educate people on the importance of wearing helmets so that they are safe while riding and prevent head injuries. We hope this initiative will create an impact on the new riders and they adhere to the road safety guidelines.”
About Fortis Healthcare Limited
Fortis Healthcare Limited is a leading integrated healthcare delivery service provider in India. The healthcare verticals of the company primarily comprise hospitals, diagnostics and day care specialty facilities. Currently, the company operates its healthcare delivery services in India, Dubai, Mauritius and Sri Lanka with 43 healthcare facilities (including projects under development), approximately 9,000 potential beds and 392 diagnostic centres.
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